{"id":10493,"date":"2022-01-21T09:30:40","date_gmt":"2022-01-21T08:30:40","guid":{"rendered":"https:\/\/www.barcelonaglobal.org\/blog\/?p=10493"},"modified":"2022-06-30T11:11:23","modified_gmt":"2022-06-30T09:11:23","slug":"barcelona-y-la-medicina-y-el-sector-farmaceutico","status":"publish","type":"post","link":"https:\/\/www.barcelonaglobal.org\/blog\/en\/barcelona-2040\/barcelona-y-la-medicina-y-el-sector-farmaceutico\/","title":{"rendered":"Medicine and the pharmaceutical sector in Barcelona"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-team-572\" class=\"thb-team-row team-dark\">\n\t\t<div class=\"row style1 regular-padding\" data-columns=\"medium-12\" data-pagination=\"true\" data-autoplay=\"\" data-autoplay-speed=\"4000\">\n\t\t\t\t<div class=\"thb-team-member small-12 medium-12  columns member_style4\">\n\t\t<div class=\"team-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-full thb-lazyload lazyload\" alt=\"\" sizes=\"(max-width: 1200px) 100vw, 1200px\" data-src=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella.png\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella.png 1200w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-300x200.png 300w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-1024x683.png 1024w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-768x512.png 768w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-18x12.png 18w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-370x247.png 370w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-800x533.png 800w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-20x13.png 20w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-185x123.png 185w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-740x493.png 740w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-400x267.png 400w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Marta-Comella-72x48.png 72w\" \/>\t\t\t\t\t\t<div class=\"team-information\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<h6 class=\"member-title\">Marta Comella<\/h6>\n\t\t\t<p class=\"job-title\">Disease Access Manager at Novartis Oncology<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/div>\n\t<style>\n\t\t\t\t\t<\/style>\n\t<\/div><\/div><\/div><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-team-374\" class=\"thb-team-row team-dark\">\n\t\t<div class=\"row style1 regular-padding\" data-columns=\"medium-12\" data-pagination=\"true\" data-autoplay=\"\" data-autoplay-speed=\"4000\">\n\t\t\t\t<div class=\"thb-team-member small-12 medium-12  columns member_style4\">\n\t\t<div class=\"team-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-full thb-lazyload lazyload\" alt=\"\" sizes=\"(max-width: 1200px) 100vw, 1200px\" data-src=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink.png\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink.png 1200w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-300x200.png 300w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-1024x683.png 1024w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-768x512.png 768w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-18x12.png 18w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-370x247.png 370w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-800x533.png 800w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-20x13.png 20w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-185x123.png 185w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-740x493.png 740w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-400x267.png 400w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2022\/01\/Felix-zink-72x48.png 72w\" \/>\t\t\t\t\t\t<div class=\"team-information\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<h6 class=\"member-title\">Felix Zink<\/h6>\n\t\t\t<p class=\"job-title\">Sustainability Lead at Bayern<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/div>\n\t<style>\n\t\t\t\t\t<\/style>\n\t<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><strong>Barcelona has an extremely strong health sector.  Encompassing healthcare and the pharmaceutical and bio-hygiene industries, the sector is the second largest production sector in Barcelona after the automobile industry, generating 7% of GDP and more than 230,000 jobs throughout Catalonia. In addition to leading national and international hospitals, the city of Barcelona benefits from an entrepreneurial ecosystem that nurtures innovation in medicine.<\/strong><\/p>\n<p>During the COVID pandemic <a href=\"https:\/\/www.barcelonaglobal.org\/blog\/en\/barcelona-city-of-talent\/la-gestion-del-clinic-barcelona-en-tiempos-de-crisis-sanitaria\/\">the healthcare system has been pushed to its limits,<\/a> however, and forced to change. Fundamental needs have emerged that are revolutionizing the sector.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3>Telemedicine and digitalization<\/h3>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>La tendencia en auge actualmente para llegar a m\u00e1s pacientes, de forma m\u00e1s c\u00f3moda y pese a la distancia es la telemedicina. La videollamada con un m\u00e9dico que nos sonaba a algo del futuro hace unos a\u00f1os, es ahora ya una realidad. Las grandes farmac\u00e9uticas empujan fuerte hacia esta tendencia digital y lo ven como un pilar fundamental del negocio del futuro. En la asistencia primaria, por otro lado, los pasos son peque\u00f1os y queda mucho a\u00fan por incorporar. Pero contamos con un ecosistema muy innovador con startups en el sector de la salud prometedoras. Un ejemplo es Mediktor, una startup barcelonesa que quiere reemplazar al \u201cdoctor Google\u201d y poner a disposici\u00f3n de los ciudadanos una herramienta que usa Inteligencia Artificial para hacer pre-diagn\u00f3sticos y triaje seg\u00fan los s\u00edntomas del paciente. Innovaciones como esta pueden aliviar la presi\u00f3n en la atenci\u00f3n primaria y acelerar el diagnostico de pacientes.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3>Precision medicine<\/h3>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>Great strides are also being made in personalized or precision medicine, which consists of preventing, diagnosing, and treating diseases in a personalized way, i.e. according to the genome characteristics of each patient, the environment in which they live, and their lifestyle. The greatest advances are expected to be mainly in cancer and rare diseases. This is a major breakthrough, as it will enable the development of increasingly specific drugs and reduce their potentially harmful side effects. In 2021, important steps have been taken in this direction: The University of Barcelona has created a new chair in Precision Oncology and the Catalan government has implemented precision medicine in several key public health centers.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<blockquote><p class=\"translation-block\">\u201cLa Universidad de Barcelona cre\u00f3 una nueva c\u00e1tedra de Oncolog\u00eda de Precisi\u00f3n y la Generalitat ha implantado la medicina de precisi\u00f3n en el sistema sanitario p\u00fablico.\u201d<\/p><\/blockquote>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3><strong>The main challenge for the healthcare sector in Barcelona<\/strong><\/h3>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>However, these advances and innovations are still not enough to make Barcelona an international benchmark. The health sector is growing rapidly, as is our life expectancy, and in a few years it will be the sector that has the greatest financial impact. <a href=\"https:\/\/www.barcelonaglobal.org\/blog\/en\/barcelona-a-fondo\/hospitales-investigacion-y-farma-los-ingredientes-del-hub-salud-de-barcelona\/\">Barcelona needs a shared vision of the healthcare ecosystem, one in which investment capital and talent are working towards the same goals.<\/a><\/p>\n<p>It is necessary to learn from other healthcare systems, nurture international talent, and set ambitious long-term goals.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<blockquote><p>\n\u201cIt is necessary to learn from other healthcare systems, nurture international talent.\u201d\n<\/p><\/blockquote>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>It is also necessary to make the administrative and legal system in the healthcare environment more streamlined and eliminate barriers to innovation and international investment, which is essential for growth. At the same time, the transfer of basic science research to the world of healthcare, which is fundamental for medical advances, must be improved. We have good science, an excellent health infrastructure, and large pharmaceutical companies, but we lack a common vision of the future that will make us a benchmark in the health sector and enable us to attract the best talent. We are all responsible for meeting this challenge since we all want to live long and healthy lives. Investment in the health sector means investment in our future well-being.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>If you want to know the latest English news about Barcelona and the people who bring it to life, \u00a0<a href=\"https:\/\/www.barcelonaglobal.org\/blog\/en\/newsletter-barcelona-global-blog\/\" target=\"_blank\" rel=\"noopener\">sign up to our Blog<\/a>.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"Marta Comella Disease Access Manager at Novartis Oncology Felix Zink Sustainability Lead at Bayern Barcelona es una ciudad muy competitiva en el sector de la salud. Este sector, que incluye tanto la actividad sanitaria como las industria farmac\u00e9utica y biosanitaria, es el segundo sector productivo despu\u00e9s del automovil\u00edstico en Barcelona generando el 7% del PIB&hellip;","protected":false},"author":182764262,"featured_media":10501,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[172],"tags":[20,29,122,133,28,127,510,115,129],"thb-sponsors":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La Barcelona de la medicina y del sector farmac\u00e9utico | Barcelona Global Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.barcelonaglobal.org\/blog\/en\/barcelona-2040\/barcelona-y-la-medicina-y-el-sector-farmaceutico\/\" \/>\n<meta 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