{"id":5871,"date":"2020-11-16T10:00:04","date_gmt":"2020-11-16T09:00:04","guid":{"rendered":"https:\/\/www.barcelonaglobal.org\/blog\/?p=5871"},"modified":"2020-11-26T16:05:29","modified_gmt":"2020-11-26T15:05:29","slug":"turismo-y-barcelona-viejo-escenario-nuevos-retos","status":"publish","type":"post","link":"https:\/\/www.barcelonaglobal.org\/blog\/en\/barcelona-2040\/turismo-y-barcelona-viejo-escenario-nuevos-retos\/","title":{"rendered":"Tourism and Barcelona"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><\/p>\n<div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-team-806\" class=\"thb-team-row team-dark\">\n\t\t<div class=\"row style1 regular-padding\" data-columns=\"medium-12\" data-pagination=\"true\" data-autoplay=\"\" data-autoplay-speed=\"4000\">\n\t\t\t\t<div class=\"thb-team-member small-12 medium-12  columns member_style4\">\n\t\t<div class=\"team-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-full thb-lazyload lazyload\" alt=\"\" sizes=\"(max-width: 400px) 100vw, 400px\" data-src=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell.png\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell.png 400w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-300x300.png 300w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-150x150.png 150w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-12x12.png 12w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-180x180.png 180w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-90x90.png 90w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-370x370.png 370w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-20x20.png 20w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-185x185.png 185w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Blai-Carandell-48x48.png 48w\" \/>\t\t\t\t\t\t<div class=\"team-information\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<h6 class=\"member-title\">Blai Carandell<\/h6>\n\t\t\t<p class=\"job-title\">Partner &amp; Business Designer at Noba Ventures<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"thb-icons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/blaicarandell\/\" class=\"linkedin\" target=\"_blank\"><i class=\"thb-icon-linkedin\"><\/i><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/div>\n\t<style>\n\t\t\t\t\t<\/style>\n\t<\/div><\/div><\/div><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-team-160\" class=\"thb-team-row team-dark\">\n\t\t<div class=\"row style1 regular-padding\" data-columns=\"medium-12\" data-pagination=\"true\" data-autoplay=\"\" data-autoplay-speed=\"4000\">\n\t\t\t\t<div class=\"thb-team-member small-12 medium-12  columns member_style4\">\n\t\t<div class=\"team-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-full thb-lazyload lazyload\" alt=\"\" sizes=\"(max-width: 200px) 100vw, 200px\" data-src=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol.jpeg\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol.jpeg 200w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-150x150.jpeg 150w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-12x12.jpeg 12w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-180x180.jpeg 180w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-90x90.jpeg 90w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-20x20.jpeg 20w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-185x185.jpeg 185w, https:\/\/www.barcelonaglobal.org\/blog\/wp-content\/uploads\/2020\/11\/Pol-Comas-Pinyol-48x48.jpeg 48w\" \/>\t\t\t\t\t\t<div class=\"team-information\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<h6 class=\"member-title\">Pol Comas Pinyol<\/h6>\n\t\t\t<p class=\"job-title\">Head of Transformation and Business Operations at OYO<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"thb-icons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/polcomaspinyol\/\" class=\"linkedin\" target=\"_blank\"><i class=\"thb-icon-linkedin\"><\/i><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/div>\n\t<style>\n\t\t\t\t\t<\/style>\n\t<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 class=\"p1\">One of the sectors that the Covid-19 crisis has damaged most in Barcelona is the tourism sector.<\/h2>\n<p class=\"p1\"><b>Until only a few months ago, the city\u2019s appeal, culture, gastronomy, and congresses had made it a favorite destination for travellers.<\/b><\/p>\n<p class=\"p1\">After years of growth and prosperity, the newspapers confirm the plight of the tourism sector in Barcelona. Visits have plummeted compared to the previous year, hotels have closed, and unemployment is soaring, aggravated by the economic crisis that has hit the country. It is 1993, one year after the Olympics, and its venues are no longer attracting the interest of world travellers. Nevertheless, the crisis served as a turning point and Barcelona became a remarkable success story in international tourism.<\/p>\n<p class=\"p1\">Almost 30 years later, with Barcelona among the 10 most visited cities in Europe, competing with destinations such as Paris and Rome, we are once again in a severe predicament. This time the cause is the unprecedented health crisis.<\/p>\n<p class=\"p1\">The 1993 crisis forced us to react and prompted collaboration between public authorities, civil society, and the private sector, culminating in the creation of the Turisme de Barcelona consortium, an organization responsible for promoting the city as a tourist destination. It was followed by other partnerships, such as the Fira de Barcelona.<\/p>\n<p class=\"p1\">These efforts put Barcelona on the map: 12 million tourists visit the city every year and contribute almost 12% of the annual wealth generated in the city. Barcelona has also established itself as a business destination, with 400 congresses a year attracting 2.5 million visitors, including the Mobile World Congress and Alimentaria.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<blockquote>\n<p><span style=\"font-size: 30px;\">\"The sector's impact goes much further, leaving its mark on the cultural, educational, scientific and sporting offering\".<\/span><\/p>\n<\/blockquote>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p class=\"p1\">With hotel occupancy close to 15% and with many hotels on the verge of closure, Barcelona needs once again to rescue a key sector for its economy. However, this is about much more than simply recovering the same number of tourists as before. The city faces a range of new challenges. In a global context in which there are so many destinations competing for a growing number of tourists, the city needs to foment public-private partnerships and to reinvent itself in order to boost its appeal for high-quality tourism. All this is a very different scenario from that of post-92 Barcelona.<\/p>\n<p class=\"p1\">The decades that followed the Barcelona Olympic Games encourage us to be optimistic about the disconcerting scenario in which we find currently find ourselves. If we managed to recover then, we must be confident that we can recover now.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"Blai Carandell Partner &amp; Business Designer at Noba Ventures Pol Comas Pinyol Head of Transformation and Business Operations at OYO El sector tur\u00edstico ha sido uno de los m\u00e1s da\u00f1ados por la crisis de la Covid-19 en Barcelona. La ciudad es uno de los destino preferidos por los viajeros gracias a su conjunto de atractivos.&hellip;","protected":false},"author":182764262,"featured_media":6575,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[172],"tags":[20,117,28,57],"thb-sponsors":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La Barcelona del turismo | Barcelona Global Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.barcelonaglobal.org\/blog\/en\/barcelona-2040\/turismo-y-barcelona-viejo-escenario-nuevos-retos\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La Barcelona del turismo | Barcelona Global Blog\" 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