{"id":4601,"date":"2020-08-19T10:00:10","date_gmt":"2020-08-19T08:00:10","guid":{"rendered":"https:\/\/www.barcelonaglobal.org\/blog\/?p=4601"},"modified":"2020-11-27T09:57:58","modified_gmt":"2020-11-27T08:57:58","slug":"imagine-un-centro-de-innovacion-para-fomentar-la-actividad-emprendedora","status":"publish","type":"post","link":"https:\/\/www.barcelonaglobal.org\/blog\/made-in-barcelona\/imagine-un-centro-de-innovacion-para-fomentar-la-actividad-emprendedora\/","title":{"rendered":"Imagine: un centro de innovaci\u00f3n para fomentar la actividad emprendedora"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><\/p>\n<div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner  \"><div class=\"wpb_wrapper \">\n\t<div class=\"wpb_text_column wpb_content_element  \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-788e718e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"788e718e\" data-element_type=\"section\">\n<div class=\"elementor-container elementor-column-gap-default\">\n<div class=\"elementor-row\">\n<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7fac17a1\" data-id=\"7fac17a1\" data-element_type=\"column\">\n<div class=\"elementor-column-wrap elementor-element-populated\">\n<div class=\"elementor-widget-wrap\">\n<div class=\"elementor-element elementor-element-a43b4b6 elementor-widget elementor-widget-heading\" data-id=\"a43b4b6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n<div class=\"elementor-widget-container\">\n<h2><strong>Xavier Verdaguer, Fundador y CEO de Imagine Creativity Center<\/strong><\/h2>\n<p><strong>\u00bfA qu\u00e9 se dedica la empresa?<\/strong><\/p>\n<p>Imagine es un centro de Innovaci\u00f3n en el Silicon Valley de California con programas de open innovation para empresas de todo tipo de sectores y programas de fomento del emprendimiento entre los j\u00f3venes.<\/p>\n<p><strong>\u00bfCu\u00e1ndo empezaste a trabajar en esta empresa?<\/strong><\/p>\n<p>Yo mismo la fund\u00e9 en San Francisco con el soporte de un grupo de emprendedores de Barcelona en julio de 2011. Desde entonces en Imagine hemos realizado m\u00e1s de 40 viajes de innovaci\u00f3n y m\u00e1s de 100 competiciones de emprendimiento con la participaci\u00f3n de m\u00e1s de 25,000 personas.<\/p>\n<p><strong>\u00bfQu\u00e9 es lo que m\u00e1s te gusta de tu trabajo?<\/strong><\/p>\n<p>Viajar, emprender y aprender junto a personas de gran diversidad en programas por varios pa\u00edses y continentes.<\/p>\n<p><strong>\u00bfY lo que menos?<\/strong><\/p>\n<p>El proceso del fundraising y ventas. No tenemos estructura comercial porque destinamos toda la energ\u00eda a la ejecuci\u00f3n de los proyectos.<\/p>\n<p><strong>\u00bfEn qu\u00e9 crees que destaca tu empresa?<\/strong><\/p>\n<p>En la metodolog\u00eda propia de innovaci\u00f3n lombard design doing que permite la obtenci\u00f3n de soluciones altamente innovadoras a retos de todo tipo. La metodolog\u00eda Lombard se basa en los principios del design thinking pero con la incorporaci\u00f3n de t\u00e9cnicas y herramientas mas propias del mundo del emprendimiento que es de donde venimos. Tambi\u00e9n es destacable la generaci\u00f3n de experiencias radicales de emprendimiento a trav\u00e9s de viajes de innovaci\u00f3n con equipos disciplinares como los que hacemos recorriendo europa un tren convertido en centro de innovaci\u00f3n, o el programa que recorre latinoamerica por tierra, mar y aire..<\/p>\n<p><strong>\u00bfCu\u00e1l es su principal reto?<\/strong><\/p>\n<p>Escalar el modelo sin perder la atenci\u00f3n personalizada y la cercan\u00eda con los participantes.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u00bfD\u00f3nde se sit\u00faa tu empresa? \u00bfSabes por qu\u00e9 escogi\u00f3 esta ubicaci\u00f3n?<\/strong><\/p>\n<p>Desde sus inicios Imagine ha establecido un puente entre San Francisco y Barcelona. En la actualidad se han construido puentes de innovaci\u00f3n y emprendimiento entre Barcelona y varias ciudades como Medell\u00edn, Paris, Miami, Boston, Santiago de Chile, Nairobi, Tokio.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u00bfQu\u00e9 es lo que m\u00e1s te gusta del barrio en el que trabajas?<\/strong><\/p>\n<p>La sede de Imagine en Barcelona se encuentra en el barrio g\u00f3tico. Nos encanta la historia del barrio, la diversidad de la gente y los espacios creativos donde trabajar.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u00bfC\u00f3mo es de importante Barcelona para vuestra empresa?<\/strong><\/p>\n<p>No podr\u00edamos entender Imagine sin Barcelona. Barcelona nos aporta la creatividad y nosotros queremos aportar a Barcelona innovaci\u00f3n.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u00bfCon qu\u00e9 ciudad comparar\u00edas Barcelona?<\/strong><\/p>\n<p>Con San Francisco. Hay muchos rasgos y caracter\u00edsticas comunes entre estas dos ciudades que, a la postre, son las dos ciudades donde Imagine ejerce la mayor parte de su la actividad.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u00bfA qu\u00e9 modelo de ciudad crees que deber\u00eda parecerse Barcelona?<\/strong><\/p>\n<p>A Boston, por el ecosistema de emprendimiento nutrido por una investigaci\u00f3n orientada en gran parte al negocio y al impacto en la sociedad.<\/p>\n<p><strong>\u00bfQu\u00e9 buenas pr\u00e1cticas de otras ciudades te gustar\u00eda que Barcelona adoptara?<\/strong><\/p>\n<p>El atrevimiento de la administraci\u00f3n de San Francisco en impulsar por ejemplo iniciativas relacionadas con la sharing economy o la econom\u00eda circular.<\/p>\n<p><strong>\u00bfQu\u00e9 le pides a la Barcelona del futuro?<\/strong><\/p>\n<p>Creo que Barcelona tiene el potencial para convertirse en el principal hub de innovaci\u00f3n social del mundo. Le pido a Barcelona y a todas las entidades y personas que la configuran que sean atrevidas y apuesten por esta Barcelona de innovaci\u00f3n social que nos posicionar\u00eda como la ciudad de referencia en la resoluci\u00f3n de uno de los principales problemas (junto al freno del cambio clim\u00e1tico) al que la humanidad debe hacer frente: los problemas sociales.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"Xavier Verdaguer, Fundador y CEO de Imagine Creativity Center \u00bfA qu\u00e9 se dedica la empresa? Imagine es un centro de Innovaci\u00f3n en el Silicon Valley de California con programas de open innovation para empresas de todo tipo de sectores y programas de fomento del emprendimiento entre los j\u00f3venes. \u00bfCu\u00e1ndo empezaste a trabajar en esta empresa?&hellip;","protected":false},"author":182764262,"featured_media":4471,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[20,26,133,115],"thb-sponsors":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Imagine: un centro de innovaci\u00f3n para fomentar la actividad emprendedora | Barcelona Global Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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