{"id":4761,"date":"2020-09-07T10:00:52","date_gmt":"2020-09-07T08:00:52","guid":{"rendered":"https:\/\/www.barcelonaglobal.org\/blog\/?p=4761"},"modified":"2020-11-27T11:09:11","modified_gmt":"2020-11-27T10:09:11","slug":"tobias-haug-barcelona-puede-abordar-futuros-desafios","status":"publish","type":"post","link":"https:\/\/www.barcelonaglobal.org\/blog\/barcelonians-by-choice\/tobias-haug-barcelona-puede-abordar-futuros-desafios\/","title":{"rendered":"Tobias Haug: &#8216;Barcelona puede abordar futuros desaf\u00edos&#8217;"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<div class=\"row wpb_row row-fluid\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner  \"><div class=\"wpb_wrapper \">\n\t<div class=\"wpb_text_column wpb_content_element  \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"elementor-element elementor-element-a43b4b6 elementor-widget elementor-widget-heading\" data-id=\"a43b4b6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n<h2 class=\"elementor-widget-container\">Tobias Haug, Chief Happiness Officer de SAP<\/h2>\n<\/div>\n<div class=\"elementor-element elementor-element-44181399 elementor-widget elementor-widget-text-editor\" data-id=\"44181399\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<div class=\"elementor-text-editor elementor-clearfix\">\n<p>Tobias Haug es un estadounidense de 48 a\u00f1os, mitad norteamericano, mitad alem\u00e1n, nacido y criado en los Estados Unidos y que se mud\u00f3 a Alemania hace 17 a\u00f1os. Est\u00e1 casado y vive en Barcelona desde hace un par de a\u00f1os. Es Chief Happiness Officer de SAP, y se encarga de la estrategia de posicionamiento y transformaci\u00f3n cultural de SAP Barcelona. Tobias lidera la iniciativa \u00abHumanizing Business\u00bb que apoya una cultura de trabajadores comprometidos, empoderados e inspirados, basada en los principios de autonom\u00eda y conexiones humanas \u201cNew Work\u201d.<\/p>\n<p class=\"p1\"><span class=\"s1\"><b>\u00bfPor qu\u00e9 elegiste Barcelona?<\/b><\/span><\/p>\n<p>A nivel personal, Barcelona es un lugar fant\u00e1stico para vivir, su toque mediterr\u00e1neo y ambiente internacional, su cultura y su mente abierta nos han hecho sentir como en casa desde un primer momento. Por otro lado, profesionalmente, Barcelona es considerada como el hub de la innovaci\u00f3n en Europa, con unas condiciones \u00fanicas para atraer, retener y hacer crecer el talento internacional.<\/p>\n<p class=\"p1\"><span class=\"s1\"><b>\u00bfQu\u00e9 aspectos de Barcelona destacar\u00edas como positivos?<\/b><\/span><\/p>\n<p>La colaboraci\u00f3n entre sectores y actores de la ciudad (social, industrial, creativa y gubernamental) brinda una sensaci\u00f3n de innovaci\u00f3n y de oportunidad excepcionales. Se est\u00e1n haciendo progresos como ciudad \u00abinteligente y sostenible\u00bb, apostando por la creaci\u00f3n de infraestructuras modernas, de confianza y cada vez m\u00e1s ecol\u00f3gicas.<\/p>\n<p class=\"p1\"><span class=\"s1\"><b>\u00bfQu\u00e9 aspectos de la ciudad deben mejorarse? \u00bfC\u00f3mo?<\/b><\/span><\/p>\n<p>Se necesita estabilidad pol\u00edtica para garantizar las inversiones y un tejido social fuerte para aumentar la seguridad psicol\u00f3gica necesaria para la innovaci\u00f3n; y son necesarias maneras m\u00e1s estables de garantizar que la poblaci\u00f3n, no solo las clases privilegiadas, se beneficien de los \u00e9xitos de ciudad.<\/p>\n<p class=\"p1\"><span class=\"s1\"><b>\u00bfCu\u00e1les son las fortalezas de la ciudad que le permitir\u00e1n superar la crisis de COVID-19?<\/b><\/span><\/p>\n<p>La ciudad tiene muchos activos que han hecho un gran trabajo en unas condiciones extremas. Esto es otro ejemplo de la capacidad de Barcelona para abordar futuros desaf\u00edos; el papel de su ciudadan\u00eda y su esp\u00edritu de colaboraci\u00f3n ponen de relieve el verdadero \u00abnetwork thinking\u201d, demostrando que \u201c\u00a1Barcelona puede hacer que pase!\u201d<\/p>\n<p><strong>\u00bfQu\u00e9 otros desaf\u00edos crees que enfrentar\u00e1 la ciudad una vez que termine la crisis de salud?<\/strong><\/p>\n<p>Es necesario un nuevo enfoque en la creaci\u00f3n de planes de estabilidad social, para poder gestionar el impacto (esperemos que) a corto plazo del sector de tur\u00edstico, uno de los sectores de mayor relevancia para el tejido empresarial de la ciudad y en el desarrollo de su imagen. Esta crisis puede servir para pivotar hacia un futuro m\u00e1s sostenible y socialmente equilibrado, creando oportunidades de trabajo e infraestructuras que sean una apuesta de futuro.<\/p>\n<p><strong>\u00bfQu\u00e9 esperas de Barcelona en los pr\u00f3ximos a\u00f1os?<\/strong><\/p>\n<p>Como modelo de inclusi\u00f3n, tiene un importante papel en los pr\u00f3ximos a\u00f1os: desarrollar una internacionalizaci\u00f3n inteligente y lograr un equilibrio entre las prioridades medioambientales y econ\u00f3micas de la ciudad. La crisis del Covid puede ser un punto de inflexi\u00f3n para hacer los ajustes necesarios en materia social, sostenible y colaborativa.<\/p>\n<p><strong>Qu\u00e9 ciudad sientes como \u00abtu ciudad\u00bb? \u00bfQu\u00e9 es lo que m\u00e1s echas de menos?<\/strong><\/p>\n<p>Barcelona es \u00abnuestra ciudad\u201d, ni mi esposa ni yo podemos imaginarnos viviendo en otro sitio. Aun as\u00ed, lo que m\u00e1s echo de menos son las estructuras de apoyo con relaci\u00f3n a la sostenibilidad, como el fomentar la inversi\u00f3n en energ\u00eda solar, un mejor aislamiento o c\u00f3digos de construcci\u00f3n modernos. Aparte de eso, \u00a1lo que m\u00e1s echo de menos es una t\u00edpica barbacoa sure\u00f1a!<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"Tobias Haug, Chief Happiness Officer de SAP Tobias Haug es un estadounidense de 48 a\u00f1os, mitad norteamericano, mitad alem\u00e1n, nacido y criado en los Estados Unidos y que se mud\u00f3 a Alemania hace 17 a\u00f1os. Est\u00e1 casado y vive en Barcelona desde hace un par de a\u00f1os. Es Chief Happiness Officer de SAP, y se&hellip;","protected":false},"author":182764262,"featured_media":4764,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[20,27,28,115,129],"thb-sponsors":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tobias Haug: &#039;Barcelona puede abordar futuros desaf\u00edos&#039; | Barcelona Global Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.barcelonaglobal.org\/blog\/barcelonians-by-choice\/tobias-haug-barcelona-puede-abordar-futuros-desafios\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tobias Haug: &#039;Barcelona puede abordar futuros 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