Barcelona Global presents the proposals to improve the relationship between the city and tourism
The 1st Barcelona Global Summit: Innovation in Urban Tourism was attended by more than 300 people
Wednesday 21st of March, Barcelona Global presented in CaixaForum Barcelona the 1st Barcelona Global Summit: Innovation in Urban Tourism, making it the first time the entity organised a congress of these dimensions.
The president of Barcelona Global, Gonzalo Rodés, explained the proposals of the association to improve the management of tourism in Barcelona, based on the analysis of the success stories of New York, Miami, Cape Town and Amsterdam, amongst which you can find: boost public-private collaboration (counting on the private sector to develop and invest in areas of interest); use technology to improve the visitor's experience and convenience with the resident, in particular to improve mobility and housing; music as an activity of value added generation (introducing a surcharge in the Tourist Tax); and improve the perception of tourism by the resident by visualizing the contribution of tourism and the responsibility of the sector.
